RevenueCat blog

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The State of Subscription Apps in 10 minutes: lessons, trends, and benchmarks for 2026

Essential insights from the world’s largest subscription app dataset

Lorelei Whitman

Lorelei Whitman

March 19, 2026

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The 7-day trial, and other free trial myths: how to choose the right trial length for your subscription app
Growth

The 7-day trial, and other free trial myths: how to choose the right trial length for your subscription app

How to design trials that build habits, reduce churn, and drive revenue

Daphne Tideman

Daphne Tideman

March 19, 2026

Announcing StartApp School: Free courses from the experts who’ve scaled what you’re building
Company

Announcing StartApp School: Free courses from the experts who’ve scaled what you’re building

Turn your app idea into a durable, profitable business with free courses from industry experts.

Peter Meinertzhagen

Peter Meinertzhagen

March 19, 2026

How Coconote hit $1M ARR in 4 months with no paid ads
Growth

How Coconote hit $1M ARR in 4 months with no paid ads

On the podcast: about hitting $1M ARR in four months with no paid ads, why trial extensions beat discounts for saving cancellations, and why you should be hiring content creators, not influencers.

David Barnard

David Barnard

March 18, 2026

Apple guidelines explained: remote testing your iOS app (without getting your account banned)
Engineering

Apple guidelines explained: remote testing your iOS app (without getting your account banned)

Where Apple draws the line on remote config: safe experiments vs. violations

Rik Haandrikman

Rik Haandrikman

March 18, 2026

funnels public beta
Build web-to-app funnels to convert more traffic
Company

Build web-to-app funnels to convert more traffic

RevenueCat Funnels is in public beta.

Niklas Winkels

Niklas Winkels

March 17, 2026

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
Company

Firebender now supports RevenueCat MCP and OAuth

In this article, you'll explore how Firebender integrates with RevenueCat's MCP server, including how OAuth sign-in establishes the connection.

Jaewoong Eum

Jaewoong Eum

March 17, 2026

Beyond SKAN: why standard app campaigns no longer define mobile UA
Growth

Beyond SKAN: why standard app campaigns no longer define mobile UA

How enhanced app campaigns reshape attribution, reach, and control

Lucas Moscon

Lucas Moscon

March 16, 2026

The Turkish government now pays 50% of your RevenueCat bill
Company

The Turkish government now pays 50% of your RevenueCat bill

RevenueCat joins Türkiye's approved software list — here's what that means for you

Rik Haandrikman

Rik Haandrikman

March 12, 2026

From spite-driven development to community-powered success
Growth

From spite-driven development to community-powered success

On the podcast: Adrian Eves about his path from Apple’s accessibility team to indie app development, building Pediapal and Auralog from personal health challenges. We cover lessons from launching, redesigning with Liquid Glass, navigating App Store features, and how community—from iOS Dev Happy Hour to Swift Sonic—has fueled his growth.

Charlie Chapman

Charlie Chapman

March 11, 2026

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RevenueCat now integrates with Appstack
Engineering

RevenueCat now integrates with Appstack

Integrate RevenueCat with Appstack for attribution and targeting

Perttu Lähteenlahti

Perttu Lähteenlahti

March 11, 2026

Inside the product org at RevenueCat
Company

Inside the product org at RevenueCat

A peek under the hood of our product org (we’re hiring!)

Jens-Fabian Goetzmann

Jens-Fabian Goetzmann

March 09, 2026

Exit Offers in RevenueCat Paywalls
Engineering

Exit Offers in RevenueCat Paywalls

Everything you need to know about implementing exit offers in RevenueCat Paywalls, including the App Review gray area you can't afford to ignore

Charlie Chapman

Charlie Chapman

March 06, 2026

Want to see how RevenueCat can help?

RevenueCat enables us to have one single source of truth for subscriptions and revenue data.

Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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