RevenueCat blog

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11 Lessons you’ll want to remember from App Growth Annual 2025

Scannable takeaways, snackable insights, and tactics you can ship tomorrow

Lorelei Whitman

Lorelei Whitman

November 04, 2025

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Building animated custom Paywalls in Jetpack Compose
Engineering

Building animated custom Paywalls in Jetpack Compose

In this article, you'll explore how to build sophisticated "Day & Night" animated paywalls in Jetpack Compose.

Jaewoong Eum

Jaewoong Eum

January 09, 2026

How Jeff Morris drives growth and monetization in mobile
Growth

How Jeff Morris drives growth and monetization in mobile

On the podcast, I talk with Jeff about Tinder's $50 million paywall win. Why now is such a great time to build apps, and how hard paywalls can mislead you about product-market fit.

David Barnard

David Barnard

January 07, 2026

How Peloton lost me after a price hike and what they could have done differently
Growth

How Peloton lost me after a price hike and what they could have done differently

9 practical retention lessons subscription apps can use during price increases

Daphne Tideman

Daphne Tideman

January 05, 2026

Reduce support time with auto-attached app diagnostics
Company

Reduce support time with auto-attached app diagnostics

Add app diagnostics to support emails automatically and resolve issues faster with full context.

Niklas Winkels

Niklas Winkels

December 31, 2025

Craft, Seasonality, and the Long Game
Growth

Craft, Seasonality, and the Long Game

On the podcast, I talk with Jordan about the power of seasonal business cycles, why refining your ad strategy can unlock growth, and how passion-driven apps can still find market fit without a huge marketing budget.

Charlie Chapman

Charlie Chapman

December 31, 2025

The Sub Club Podcast

Interviews and deep dives with the experts behind the biggest apps in the world.

Listen now
paywalls on the web
Company

Paywalls now work on the web

Use the same paywalls on web and mobile, with one place to design, test, and update subscription flows.

Niklas Winkels

Niklas Winkels

December 31, 2025

How Alper Taner Navigates the Evolving World of Mobile Growth
Growth

How Alper Taner Navigates the Evolving World of Mobile Growth

On the podcast I talk with Alper about the competitive advantage of ignoring (some) best practices, the risk of drawing false conclusions when researching competitor ads, and why poor metrics are just facts until proven problematic.

David Barnard

David Barnard

December 24, 2025

Understanding Google Play’s subscription lifecycle: a complete guide
Engineering

Understanding Google Play’s subscription lifecycle: a complete guide

You will break down the complete Google Play subscription lifecycle in depth.

Jaewoong Eum

Jaewoong Eum

December 22, 2025

introducing the test store
Monetize faster with RevenueCat Test Store by testing purchases without App Store or Play Console
Company

Monetize faster with RevenueCat Test Store by testing purchases without App Store or Play Console

Build and test real paywalls in minutes; no App Store Connect, no Play Console, no waiting. Test Store gives you realistic purchases with a single Test API key so you can ship monetization faster.

Niklas Winkels

Niklas Winkels

December 19, 2025

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What app buyers really want: insights from 10 leading acquirers
Growth

What app buyers really want: insights from 10 leading acquirers

Dealmaker Evelin Herrera interviewed leading app buyers about the acquisition landscape in 2026 — here’s what every founder needs to know before selling

Lorelei Whitman
Evelin Herrera

Lorelei Whitman and Evelin Herrera

December 18, 2025

The play-once game that sparked an indie dev career
Growth

The play-once game that sparked an indie dev career

On the podcast I talk with Taiwo about building games that are meant to be deleted, finding success by leaning into low retention instead of fighting it, and how a single unconventional idea led to Apple featuring his work and changing his career.

Charlie Chapman

Charlie Chapman

December 17, 2025

Monetize from Your IDE: AI assistant + RevenueCat MCP in the IntelliJ Plugin
Engineering

Monetize from Your IDE: AI assistant + RevenueCat MCP in the IntelliJ Plugin

Explore how the AI Assistant works in RevenueCat's IntelliJ plugin, what you can accomplish with it to boost your subscription revenue.

Jaewoong Eum

Jaewoong Eum

December 17, 2025

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Olivier Lemarié, PhotoroomOlivier Lemarié, Photoroom
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