The behavioral design behind a 12% ARPU increase at ASL Bloom
- Growth
How Applica redesigned onboarding to bridge the gap between user goals and app value
RevenueCat author Jason Gossett
Author’s posts
![The behavioral design behind a 12% ARPU increase at ASL Bloom]()
![The MaxDiff method: A smarter way to test paywall value propositions]()
The MaxDiff method: A smarter way to test paywall value propositions
- Growth
At Applica, we’ve run countless paywall experiments, and this method consistently helps us understand what matters most to users.
![How Applica redesigned Five Minute Journal’s onboarding to boost ARPU by 20%]()
How Applica redesigned Five Minute Journal’s onboarding to boost ARPU by 20%
- Growth
How an onboarding experiment, designed by Applica, using the Jobs-to-be-Done framework helped improve engagement and revenue
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